Established in October 2007, Jaypee Sports International Ltd is a subsidiary of Jaiprakash Associates Limited (JAL). It has developed India’s premier motorsports destination – Buddh International Circuit BIC) – at Greater Noida, near India's capital city New Delhi. BIC hosted India’s first ever F1^TM Grand Prix in 2011 to a full house. It came in for praise from F1^TM drivers and other team members for being among the fastest and most challenging race circuit. JPSI, and its MD and CEO Mr Sameer Gaur, have got several national and international awards for the hugely successful conduct of the F1^TM race. In addition to F1^TM, BIC will also host some other top-level international motorsport events such as GT1 Championship and World Superbike Series.

BIC is a part of Jaypee Sports City, which is spread over 2,500 acres. The sports city will include a Cricket stadium that is being developed in two phases and which will have a seating capacity of 100,000 people. There will also be a hockey arena, a sports training academy and infrastructure for other sports.

Jaypee Sports City, the country’s first fully integrated megacity built around a sporting lifestyle and featuring premium residential and commercial spaces, has been designed by world-renowned architects and planners, WATG. One of the world's leading design consultants for the hospitality, leisure and entertainment industries, WATG has made a significant contribution to making Jaypee Sports City the best of its kind anywhere in the world.